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Apple Computer is on Top--Will They Stay On Top?
One of my favorite topics in Corporate & Marketing Strategy is Apple Computer. This is a company that apparently is even more hardy than felines--they seem to have already used up more than 9 lives.
BIG S, little m - The Relative Roles of Sales & Marketing
Don't worry; this isn't going to be an article about Sado-Masochism! Well, come to think of it, that term may apply to what some founders and senior managers in startups are doing to themselves and their companies. What I'm referring to is the VP who gets hired to manage both the Sales and Marketing functions.
Shooting Stars or Industry Stalwarts--What Makes a Great High Tech Company?
You've seen them many times. The software company that starts off like a bullet, racing at the high tech equivalent of 0-60 mph in 4 seconds. These companies come out of nowhere, and are an immediate factor in their market.
Layoffs and Bureaucracy
A while back Id been reading the stories on the last major layoff at HP, and it really struck a nerve. HP announced that week that they are going to reduce their workforce by 14,500 people over the next 18 months.
The Rise and Fall of Novell
Once again one of the great brand names of High Tech has been prominently in the news, for disconcerting reasons (if you're a fan or shareholder, anyway). This time it's Novell, Inc. A while back Novell announced that they are to lay off 1000 people, roughly 20% of their workforce.
Gates and Microsoft Part i
One of the big news items in the last year was Bill Gates announcing that he was leaving Microsoft. It wasn't really an earth shattering announcement; he is intending to transition out of a direct operational role with the company over a two year period, and will remain Chairman of the Board after the transition.
The Importance of Strategic Advantage
How does a company compete in the long run? I'm not talking about day to day stuff--but what sets your company apart, and gives it a place in the marketplace that allows it to survive, and hopefully, thrive?
Gates and Microsoft Part II
In Part I of this article, we discussed Bill Gates and his impact on the Microsoft organization. Now let's move on to what might happen after he is gone.
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