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Pat Hassett's Articles

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"Hunter" vs. "Farmer": How Do You Sell? Are you a transactional ("hunter") or a consultative ("farmer") salesperson. Find out the difference and learn which method is most likely to help you increase your sales, your profits and your customer loyalty. 15 Tips to Help You Increase Sales, Profitability and Customer Loyalty Really knowing your customers, and treating each of them as if they were your only customer; focusing on their highest priority needs and helping them solve their problems; being a trusted advisor to them: these are the "stuff" of great customer service and of successful, professional selling. Cold Calling: It's Chilly Out There Cold call reluctance got you down? Follow these tips to warm up your cold calling experience and to achieve solid results for you and your customers. Networking Works: Practical Advice & Tips for Achieving Networking Success Are you struggling to get the best return on your networking investment? Read on for some practical and actionable tips and advice for making networking work for you.