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There are many factors that go into making a perfect cup of coffee. While many people focus on choosing the perfect brewing method the perfect model of brewer, the correct roasting equipment, grinding method, even the type of water used in making the coffee, most people will go out and buy cheap or inferior coffee beans. This has been one fact that honestly never ceases to amaze me. All of the things mentioned above really are moot points unless you are using good quality beans for your coffee drinking delight. Not only do the beans need to be good quality to ensure the best possible cup of coffee, they also need to be of adequate freshness. Coffee beans are rather delicate creatures. The beans once opened are only at their best possible freshness for at most a week. Once those beans have been ground the maximum freshness only lasts for a matter of two or three days. Freshness is monumentally important when it comes to the flavor of your coffee. It is better to use an inferior quality of coffee in its prime than it is to use a superior coffee that has outlived its freshness. The truth about supermarket coffee is that you have no idea how fresh your coffee really is by the time it makes it to the shelves in the stores, much less to your pantry at home. This coffee is by far the most questionable as far as quality goes. Your average supermarket can of coffee will by no means match the quality, freshness, or flavor as beans that you purchase from your local gourmet coffee shop. Not only do you have no idea of how long it's been since they've been ground, you are also left to wonder about the actual quality as many of these brands are made with robusta beans rather than prime quality Arabica coffee beans or a blend of the two. This doesn't mean that all coffee house coffees are going to provide the maximum freshness either. For better odds, it is wise to choose varieties and blends that are popular and sell rather quickly. There never is an honest guarantee for freshness unless you're getting your beans from the field, but for the most part the odds are better in a place that deals in quality rather than quantity (unlike mass merchandise supermarkets) and that really educates themselves in the finer points of coffee. This is something a small shop that specializes in coffee is far more likely to do than some minimum wage supermarket clerk. Another way to increase your chances of getting a fresh and tasty cup of coffee is to buy whole beans rather than pre ground coffee. There are no guarantees when shopping, however the steps mentioned above will drastically increase your chances of getting your best possible cup of coffee each and every morning whether you have gone through specialized study about coffee beans or not. You really shouldn't have to have a degree in this in order to get a great cup of coffee in the morning.
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